近日，自特斯拉汽车文牍全系汽车降价1.4万元之后，很多车企也纷繁跟进了降价的步调，就在近日，理念念针对旗下家具也进行了新一轮的价钱颐养。

据悉，理念念MEGA车型降价幅度最大，下调了或者3万元，颐养后售价为52.98万元。理念念L7、L8、L9三种车型也进行了价钱颐养，降价幅度1.8万元至2万元不等。

新定购用户及已定购未寄托的用户均可享受新价钱的优惠，同期理念念方靠近已提车车主还提供了现款响应，并将通过APP推送现款响应示知。

而理念念汽车并未对刚刚上市的理念念L6进行价钱颐养，4月18日，理念念汽车全新车型理念念L6上市。字据官方数据，理念念L6上市72小时定单冲破1万辆。新车定位中大型增程式SUV，共推出Pro和Max两款车型，售价差异为24.98万元和27.98万元。

而事实上，理念念2024款L系列车型与MEGA在本年3月一同上市，在上市不及2个月便遴荐急遽进行官降并未几见，也实属无奈。从销量上来看，尽管本年L系列换新并推出纯电车型，但四款车型的销量并不乐不雅。原因就在于头顶理念念汽车首款“纯电”“MPV”双标签的MEGA矜重上市，售价达55.98万元，高订价以及外不雅争议赶快让理念念MEGA车型堕入公论风云，而且并莫得达到预感的销量和市集反响。

理念念MEGA上市多半资源的歪斜，也导致了理念念L系列车型销量欠安，订单调节下落，因此才被动随从特斯拉降价的潮水。

而近两年新动力汽车品牌、家具抑制推新南宫·NG网，让市集竞争再度升温，在家具新动力、研发上竞争外，价钱也成为霸占市集份额最常见的竞争举止，因此理念念通过降价的容貌能否营救MEGA车型酿成的低迷销量呢？咱们静瞻念其变！

","del":0,"gnid":"93baa0a243bc1c438","img_data":[{"flag":2,"img":[{"desc":"","height":"410","title":"","url":"/uploads/allimg/240630/05310H511-0.jpg","width":"600"},{"desc":"","height":"680","title":"","url":"/uploads/allimg/240630/05310G646-1.jpg","width":"543"},{"desc":"","height":"678","title":"","url":"/uploads/allimg/240630/05310Gc6-2.jpg","width":"960"}]}],"original":0,"pat":"art_src_3,fts0,sts0","powerby":"cache","pub_time":1713833220000,"pure":"","rawurl":"http://zm.news.so.com/b58b83f16fff3a9bb3ed82ae33e23d28","redirect":0,"rptid":"c234380e9772ff7d","rss_ext":[],"s":"t","src":"AutoLab","tag":[{"clk":"kcar_1:mpv","k":"mpv","u":""},{"clk":"kcar_1:mega","k":"mega","u":""},{"clk":"kcar_1:新动力","k":"新动力","u":""},{"clk":"kcar_1:理念念汽车","k":"理念念汽车","u":""}],"title":"降价潮又有新选手加入！理念念全系汽车价钱颐养","type":"zmt","wapurl":"http://zm.news.so.com/b58b83f16fff3a9bb3ed82ae33e23d28","ytag":"汽车:导购","zmt":{"brand":{},"cert":"汽车界限创作家","desc":"AutoLab汽车本质室，汽车科技第一媒体","fans_num":25982,"id":"2869654974","is_brand":"0","name":"AutoLab","new_verify":"7","pic":"https://p0.img.360kuai.com/t01d84a411be4943094.jpg","real":1,"textimg":"https://p9.img.360kuai.com/bl/0_3/t017c4d51e87f46986f.png","verify":"0"},"zmt_status":0}","errmsg":"","errno":0}